Meanwhile, last fall Amazon Music increased the number of songs available as part of Prime from 2 million previously to its full catalog of 100 million tracks and added hundreds of thousands of podcast episodes ad-free, including the entire slate of Wondery’s shows. Spotify chief Daniel Ek has said the company also is considering a price increase in the U.S., where it still charges $9.99 per month for an individual plan. The latest price increase by Amazon Music comes after Apple in October 2022 raised the price of Apple Music for the first time, increasing from $9.99 to $10.99 per month for the individual plan (and increasing the price of the family plan with up to six accounts from $14.99 to $16.99 per month). In May 2022, the company raised the price of the Amazon Music Unlimited individual plan for Prime members from $7.99 to $8.99 per month (or from $79 to $89 per year). That came after Amazon raised the price of Prime memberships in the U.S. in early 2022 for the first time in nearly four years, hiking the annual fee for the program 17%, from $119 to $139.
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